Finding the right photographer for your fashion campaign is crucial, and of course, there are a lot of options to choose from. Here we explore some of the most popular trends in fashion photography so you can feel confident in your search.
Photo Editing
One trend to keep an eye on is photo editing. Shooting natural photos is all well and good, but you’ll get the best results when you don’t have to put too much work into the post-production. Creative editing is still a great idea, but when it’s done properly it will make a huge difference to your photo’s quality.
Easily Removable Clothing/Makeup
One trend that’s been gaining popularity recently is removable clothing and makeup. This can come in the form of bikinis, fur coats, and so on. This is great for making your models feel like they’re part of the show and removing any clutter from the photo.
Different Backdrops
Another trend to keep an eye out for is using a completely different backdrop every time you shoot. This can be as simple as moving your photoshoot across to a different location or getting creative with your set-ups in your own home.
Super Lifelike Makeup
This is a slightly different trend and one that will require you to invest in some high-end makeup. The idea behind it is that your photos will look more realistic and the models will look like they’re a part of the outfits. However, this can be quite costly so you’ll need to decide whether it’s worth it for you.
Extremely Exposed Images
This is a trend that’s been popular for a while now, and it’s not going away any time soon. If you want to create an image that stands out and gets some attention, you’re going to need to push the barriers of what’s acceptable. Remember that in most cases you don’t need 100% nudity to make an extreme photo.
Conclusion
These are just a few of the trends that are currently in demand. As technology improves, you’ll be able to get even more creative with your photography and it’s important to keep up with the latest trends so you don’t miss out on something great.